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Privacy Policy for Moore Tennis Academy
Effective Date: September 20, 2025

1. Introduction
Welcome to Moore Tennis Academy. We are committed to protecting your privacy and handling your personal information with care and respect. This Privacy Policy outlines how Moore Tennis Academy ("we," "us," or "our") collects, uses, shares, and protects the information of visitors to our website, mooretennisacademy.com (the "Site").

2. Information We Collect
We collect information that you voluntarily provide to us when you express an interest in obtaining information about us or our programs.

The personal information we collect includes:

Contact Information: Parent's and/or player's name, phone number, and email address.

Player Information: Player's age, current UTR (Universal Tennis Rating), and tennis-related goals.

Inquiry Details: The specific program you are interested in (High-Performance, After-School, Private Lessons) and any questions you submit through our forms.

We also automatically collect certain information when you visit our Site, such as your IP address, browser type, and usage data, through cookies and similar tracking technologies to help us improve our Site and services.

3. How We Use Your Information
We use the information we collect for the following purposes:

To Respond to Your Inquiries: To contact you about your request for a tour, consultation, or program information.

To Provide and Personalize Our Services: To understand your needs and recommend the most suitable program for you or your player.

For Marketing and Communications: To send you information about our programs, updates, and news, with your consent. You may opt out of these communications at any time.

To Improve Our Website: To analyze usage trends and improve the Site's functionality and user experience.

4. How We Share Your Information
We do not sell your personal information to third parties.

We may share your information with trusted third-party service providers who assist us in operating our business, such as CRM platforms (e.g., GoHighLevel) or email marketing services. These providers are contractually obligated to protect your information and use it only for the services they provide to us.

We may also disclose information if required by law.

5. Data Security
We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee its absolute security.

6. Your Privacy Rights
Depending on your jurisdiction (for example, if you are a California resident), you may have the following rights regarding your personal information:

The right to know: You have the right to request information about the categories and specific pieces of personal information we have collected about you.

The right to delete: You have the right to request the deletion of your personal information that we have collected.

The right to correct: You have the right to request the correction of inaccurate personal information.

To exercise these rights, please contact us using the information below.

7. Children's Privacy
Our services are primarily directed to parents and guardians of junior tennis players. We do not knowingly collect personal information from children under the age of 13 without verifiable parental consent. If we learn that we have collected personal information from a child under 13 without such consent, we will take steps to delete that information promptly. If you are a parent or guardian and believe your child has provided us with information without your consent, please contact us.

8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be indicated by a revised "Effective Date" at the top of this page. We encourage you to review this policy periodically.

9. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Moore Tennis Academy
Email: info@mooretennisacademy.com
Address: 6542 Fountains Cir, Greenacres, FL 33467